Technically, permanent cosmetics procedures are considered permanent because the color is implanted into the upper reticular part of the dermal layer of the skin and cannot be washed off. However, as with any tattoo, fading can and often does occur, requiring periodic maintenance, color re-enhancement or color refreshing. Just like hair color, furniture that is located near a window, or even house paint, pigment implanted in the skin may fade with time, and with extreme exposure to the sun.